Columbus' "40 Under 40" - Business First

Rob Emrich, Founder and Chairman of The Keren Rebecca Emrich Foundation, dba Road of Life: Cancer Prevention for Kids, is honored as one of Columbus' Forty Under 40, based on the nomination of Carleen Taylor, customer service for Labcorp.

After witnessing family and friends suffering and dying from cancer, 25-year-old Rob Emrich decided that he would try to make a difference. Selling his car and personal stocks, Rob created Road of Life, a nonprofit organization devoted to increase cancer prevention and awareness and support for underfunded cancer researchers.

Road of Life educates children about fitness and nutrition decisions. It also strives to raise a generation of children with a significantly lower risk of cancer.

Road of Life is best known for its 312-mile relay walk across Ohio. Held in the spring, the event culminates a year of study for fourth graders and their college mentors that focuses on fitness and cancer prevention. The fund-raiser also raises awareness for cancer prevention in children in under-served communities.

Road of Life created and piloted a curriculum focusing on cancer prevention techniques for two Columbus Public Schools that was designed to meet Ohio proficiency standards. Additionally, Rob helped raise more than 350,000 in funding and in kind donations to fund Road of Life's Mission, including grants from the AmeriCorp Vista Program and the Columbus Foundation.

During 2003 and 2004 Rob was a member of the Social Entrepreneurship Panel for City Year Columbus. He was a seminar speaker at the John Glenn Institute in Washington, D.C. He is a member of the Columbus Jewish Federation's Overseas Allocations Committee.

In 2003, Rob was selected by Northern Ohio Live as a recipient of the Time to Care - Four People Whose Bright Ideas Bring Light to Others. He received the Katz Fellowship from Ben-Gurion University of the Negev Beer-Sheva. Israel, for bio-ethics.

See the complete PDF article from Columbus Business First.